The Sneaker Boom
Documentary
Set in the early '90s during the NBA's rise in global popularity, a group of marketing mavericks and advertising execs bet millions on unproven rookies and paired them with wildly creative television commercials.
Upcoming TV Listings for The Sneaker Boom
In search of its next superstar, Nike finds a talent in Orlando ready for the spotlight.
2:25 AM on Crave1 - East
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In search of its next superstar, Nike finds a talent in Orlando ready for the spotlight.
4:25 AM on Crave4
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